Amazon is getting ready to host a 30-hour long Prime day sale next month. This is Amazon’s answer to Walmart-Flipkart deal. When all Amazon operations across countries offer massive discounts to its subscription-based Prime shoppers. When all Amazon operations across countries offer massive discounts to its subscription-based Prime shoppers.

30-hours sale event

The Seattle-based American electronic commerce company hosts a 30-hour Prime Day sale between July 7 and 15. Reports informed that during this “biggest-ever” Prime Day sale, Amazon will finally bring the Prime Wardrobe to India.

This for the first time that Amazon Prime Day sale will be as long as 30 hours. During the sale, the e-commerce platform will be offering big discounts on several products across categories. Amazon is expecting almost a month’s revenue in those 30 hours, said the four the top sellers at Amazon India.

Prime Day sale- all you need to know

As the sale is a part of the Prime Day, customers will need to subscribe to Prime membership to access to and sale and avail all the discounts. At present it is confirmed is that the sale will take place in July. The four sellers at Amazon India have also informed that the sale is planned between July 10 and July 11.

With the Prime Day sale, Amazon is basically targeting to attract customers from Flipkart and get them to Prime memberships.

During the sale, Amazon will mostly focus on its private labels across categories and these labels will have the maximum discount deals. The e-commerce giant is also aiming to strengthen its “warehouses across the country with products.

Commenting on the upcoming Prime Day sale, Dhruv Goyal, co-founder, ExclusiveLane. com, a leading e-commerce seller, said that “the best of the deals will be during the Prime Day sale. Especially on Amazon-owned products like Echo. It is a hands-free smart speaker which is controlled using a cloud-based voice service. Also Kindle, such as fashion products, televisions, appliances, and smartphones”.

Amazon introduced the Prime membership in India last year, and within such a short span of time the e-commerce giant has managed to get over a few million Prime subscribers onboard. India is said to be the fastest growing market for prime globally.