Nokia has introduced the most important new handset in its attempts to revitalize the once world- beating brand for the modern smartphone era dominated by Samsung, Apple China’s Huawei.

Nokia 8 marks the highest point of hard works to bring the Finnish telecoms brand back to the mainstream handset market, which kicked off six months ago with the nostalgia-inducing remake of the classic Nokia 3310 feature phone. The Android flagship smartphone, designed to compete with the likes of the iPhone 7 and Samsung’s Galaxy S8, features a polished aluminum body, Carl Zeiss cameras, spatial audio pulled from Nokia’s high-end 360-degree camera and a high-resolution 5.3-inch screen.

What is Bothie?

The company publicizes the term ‘bothie’ as the advancement of a selfie, using Nokia’s Dual Sight technology to fire up both the rear and front cameras. Along with, shooting video or photos of a subject and the smartphone operator simultaneously, which can be shared live directly to Facebook or YouTube.

The HMD chief product officer, Juho Sarvikas added, “We know that fans are creating and sharing live content more than ever before, with millions of photos and videos shared every minute on social media. People are inspired by the content they consume and are looking for new ways to create their own”.

The smartphone is 7.9 mm thick and has a similar description to the other top-end rivals. But the super-slim bezel is designed is absent. It also has large panels above and below the screen, which have been removed by rivals.

Nokia’s revived partnership with Zeiss has manufactured dual 13-megapixel cameras for the back of the phone. The new so-called computational photography technique is similar to that employed by Apple, Google, Huawei and LG in their latest Smartphones.

The new phone has spatial audio technology that was previously used in Nokia’s high-end OZO 360 camera, which can playback in numerous directions, emulating how it was captured during recording.

Price details:

Returning back of the launches of the Nokia 3, 5 and 6 smartphones aimed at the low-end smartphone market, HMD said the Nokia 8 will cost €599 in major markets and will go on sale in early September.