Google has something really very interesting this time. It was only a few weeks back that Google had unveiled its Arts and Culture app with a unique feature that matches selfies with museum work artwork. But this was only restricted to the US market, where Indian users had to use VPNs for the access of this feature.

But now, the good news remains that the wait has been finally over and the Indian edition of the app has been launched.

All about the app:

Let’s say that this app is quite a believer in the myth that, ‘there are seven lookalikes in the world’. While this might not be true for many, as per the selfie matching feature of the Google Arts and Culture app, there is a portrait in some corner of the world that is similar to the one person. So, the app quickly became a virtual sensation soon after its launch with the selfie matched with a museum portrait somewhere in the world.

The Google Arts and Culture app resorts to the computer vision technology, matching a user’s selfie with the art from the collections of art museums worldwide, that it has stored in its database. Here, the application searches for the nearest match and shows an estimated percentage of visual similarity between the face and the artwork. The feature is available in the Google Arts & Culture app on both Android (Google Play Store) and iOS (App Store). Reports state that ever since its launch people have used the feature by taking over 30 million selfies.

A Google spokesperson in this matter regarded that, “At Google Arts & Culture, our software engineers are always experimenting with new and creative ways to connect you with art and culture. That’s how this selfie feature came about, too. Looking at the success in the US, we are excited to roll this feature to other countries, including
India”.

Further updates on this app state that through the new feature, the application connects users to more than 6,000 exhibitions, from more than 1,500 museum partners across 70 countries. With this, the virtual art platform hosts millions of artifacts and pieces of art, ranging from prehistory to the contemporary, shared by museums across the world.