Perhaps, the ‘Morning’ is not so good for the Internet. Google researchers throughout the world are perturbed by the fact that why a number of smartphones are almost freezing up half a world away. This states that one out of three smartphones users in India is running out of space on their phones on a daily basis.

The prime reason being, the various ‘Good Morning’ texts, and images. This includes a massive explosion of sun-dappled flowers, adorable toddlers, birds, and sunsets sent along with a cheery message.

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To begin with, almost majority of the Indians are now equipped with a smartphone and thus, nothing amuses them more than beginning the day by sending greetings from their phone. Starting before sunrise and reaching a crescendo before 8 a.m., internet newbies as well as the seasoned ones, post millions of good-morning images to friends, family and even to strangers.

Of course, this might bring a smile to the faces of the ones being sent the texts. But, all these good cheer is driving a 10-fold increase in the number of Google searches for “Good Morning images” over the past five years. Here, Pinterest, the San Francisco visual-search platform, added a new section to display images with quotes. This also witnessed a nine-fold increase over the past year in the number of people in India downloading such pictures. In fact, messaging service WhatsApp, now owned by Facebook, added a status message last year that allows users to wish their contacts good morning all at once.

For instance, 71- year old, Desh Raj Sharma, recently got addicted to smartphones, and starts his day at 6 a.m., by sending and receiving good morning texts and images, to more than 50 friends and family members using WhatsApp.

Desh Raj Sharma
Image Credit: The Wall Street Journal

According to him, “These WhatsApp messages are really my thoughts put into words”. He recently got smitten by an image of Lord Krishna, paired with the words “Good Morning. Silent prayers often reach God faster, because they are not bound by the weight of words.”

Of course, man cannot live in isolation and these words are absolutely true for Indians. For them, bonding with large groups through work, school, family and friend circles are of prime importance. However, even these warm greetings and bonding could be quite a reason of pain for many, who complain these to be too cheery and too likely to freeze their low-cost, low-memory phones. In fact, to deal with the annoying morning cheer, some even leave message groups or refuse to download all the images.

One such instance is Prerna Sharma, the 24-year old niece of Mr. Sharma, who definitely respects her uncle for upgrading to the latest technology at this age, but had enough from him and her other relatives who send morning messages every day.

Prerna Sharma
 Image Credit: The Wall Street Journal

She added that “They’ll call you and say, ‘did you see that good morning?’ ” and she doesn’t know what to say because she rarely reads them as “Most of the time my notifications are on mute.”

Popular Indian comedy group “All India Bakchod” addressed the issue in an October skit, in a very subtle way. A bedraggled man plays the role of WhatsApp, driven to exhaustion by a demanding mother who orders him to deliver morning messages to friends and family who ignore the messenger.

Lastly, WhatsApp reported that more than 20 billion New Year’s messages were sent from India, which is a record, and definitely more than any other country.