The Indian smartphone market is assumed to show-double digit growth in 2018. Analysts at International Data Corporation India said that vendors are exceeding their focus to manufacturing phones as well as high-value components locally despite pressure margins.
Generally, more than 85 million phones, including 55.2 million feature phones, were shipped. Xiaomi and JioPhone continued to retain their No 1 positions in smartphones and feature phones. Especially in the January-and march quarter, with Samsung following both at No.2. About 30 million smartphones were shipped in the January-March quarter, a growth of 11% on-year, making it the strongest beginning in a year.
The 4G feature phone market developed 50% on- quarter, driven by JioPhone, which had a share of 38.4%.
Jaipal Singh senior market analyst at IDC said, “IDC expects the smartphone market to continue its double-digit growth in 2018 with the popularity and focus on budget phones, efforts by the ecosystem to make devices more affordable with finance schemes, aggressive offline expansion by key players and push by the online platforms driving this growth”.
Governments step to impose an import duty of 10% on assembled printed circuit boards, connectors and camera modules, has put economic pressure on smartphone manufacturers. The companies would have to create lines for Complete Knock-Down type of producing to decrease this effect.
Upasana Joshi, a senior market analyst at the firm added that retailers and distributors in the offline channel fear a cut in their commissions to absorb the impact of price hikes due to the increase in input costs.
In the smartphone department, Xiaomi doubled its volume and added an SMT plant had more than 30% share, followed by Samsung at 25%, Oppo, Vivo. These devices sell Tecno, and Infinix brands. Making its entry, with 4.6% share, in the top five smartphone players. Oppo refined its ranking from No 5 in the previous quarter. Vivo got dropped as its shipments decreased by 29.4% on-year.