It seems that Micromax is on a launching spree right now. Recently, right after the launch of its smart TV, Micromax again launched its first Google certified Android TV. This one would be available in two variants, listing the 49-inch and 55-inch TVs priced at ₹51,990 and ₹61,990, respectively.
Rohan Agarwal, Director, Micromax Informatics, added that, “Today, with the launch of our first ever Google-certified television, we have taken a step further in providing our consumers with memorable and stunning picture-quality experience and a wide array of options with Google’s Play Store. The new range targets the consumers who want a larger than life experience and desire to access smart android content on a bigger, sharper, crystal clear screen. We are committed to grow this category further and consolidate our position in the television segment in India”.
Certified by Google, Micromax added that the high-dynamic range (HDR) technology offers stunning picture quality. The televisions also list official Google Play support for apps, games, movies, and music.
It runs the latest Android Oreo, has Dolby and DTS sound certification, quad-core Cortex-A53 processor, 2.5GB DDR3 RAM, and 16GB EMMC storage, built-in Chromecast and MHL connectivity, Google Assistant with voice-enabled search and wireless smartphone control (with Wi-Fi and Bluetooth connectivity), among others. Micromax is also roping in for its own Pure Sound Technology, which it says is Dolby and DTS-HD audio certified. The televisions have 2x12W speakers. Finally, the company is also boasting of Eco Energy certification for power efficiency.
As per reported by company, the TVs would be available in stores this month. Micromax was in the news earlier this week as well, with the launch of two new Android 8.1 Oreo (Go edition) smartphones. The budget smartphones, named Bharat 5 Infinity Edition and Bharat 4 Diwali Edition, are priced at ₹5,899 and ₹4,249 respectively. While the former has gone on sale in India, the latter would go on sale from tomorrow.